Site redesign & build to provide CMS flexibility

“Equals Creative are approachable, flexible and very easy to work with, we wouldn’t hesitate to recommend them.”

UX

Devoted Films approached us looking for some expert advice on web layout and how to achieve a better customer conversion rate. We explored the technical possibilities and designed new pages for their site to better showcase their videos and present key information.

devoted films ux

Development

The previous platform the site was built on had limited content management flexibility, which meant implementing enhancements to SEO took longer than necessary. Our developers rebuilt the site under a new CMS platform, retaining the original style and aesthetics, whilst optimising markup, CSS javascript and other front-end assets.

SEO

Our UX and development work contributed to the next phase of the project – helping the corporate website to rank organically on Google (Search Engine Optimisation). Our SEO strategists set out to increase Devoted Films’ site visibility for some of the most competitive keywords in the industry.

There was an increase of 138% in new users navigating to the Devoted Films website after 12 months of work.

View the SEO Devoted Films case study to see more of the stats from our SEO work.

“After approaching several marketing agencies in our area, we felt that Equals Creative were the right fit. We required a team that would improve our online presence, increase quality traffic and get us in front of more potential customers – and that’s exactly what’s been achieved. Within the space of 6 months our website has been rebuilt with a far more efficient content management system, allowing us to easily make tweaks and changes. We now have a series of landing pages, allowing us to spread our potential reach on Google. Our visibility has greatly increased and we’ve been able to track our results against other local businesses operating in the same field. Equals Creative are approachable, flexible and very easy to work with, we wouldn’t hesitate to recommend them.”

Rick and Mark – Devoted Films Corporate